ViaWeb Zone – Analyse Visitor Behaviour

Know Your Visitors Behaviour

With ViaZone you gain insights into how your visitors move, which passages and zones that are most busy and how the traffic changes over time.

Find Out How Your Visitors Move

ViaWeb Zone is a powerful tool for understanding your customers’ behaviour. By placing people counters at strategic locations, we can measure people in motion. The counters do not only register the number of passages, but also in which direction the visitors move and when they passed.

Analyse Passages, Zones and Floors

You can see how many visitors who entered a specific zone and when they did it on maps of your shopping centre. Which door or passage has most traffic? How many visitors used the stairs instead of the escalator? Which floor has most visitors and at what time?

Determine how passages and zones compare to each other and if the traffic is more intense than normal.